How I Got 80 Followers in 15 mins. With Just One Tweet!
I’ve been on Twitter since June of 2009. As much research as I’ve been doing on Twitter since then, I’ve still remained largely in the dark about how to leverage the tool to my advantage. Well guess what? All today, that stuff about being largely in the dark has virtually disappeared.
I’ve been doing a lot of research for the past little while on information marketing and eBooks, and simultaneously been getting acquainted with internet marketing mogul Eben Pagan. Eben Pagan has been a successful internet marketing entrepreneur for over 10 years now.
His first product “Double your Dating” generated millions of dollars, and today Eben earns a yearly 6 figure income. If you conduct some research for yourself, you’ll see that he’s succeeded several times since then. He’s discovered niche markets and generating serious cash flow with each. In fact, right now he’s launching a new product – “GURU Mastermind” in which he discusses the importance of finding a niche market and explains in detail how to go about doing so.
After finding this internet marketing behemoth, I naturally went to look for him on Twitter to follow everything he’s got to say. After reading a few of his Tweets, I reTweeted one to the SEOPblog Twitter account. Minding my own business, I went on with my research. One hour later I checked my email box and what I discovered was earth shattering to me:
Within 15 minutes our twitter account gained 80 new followers!
Since this moment, I’ve been adding people to the seopblog.com Twitter account in the hopes of gaining more followers in return. Wrong strategy. That single reTweet from Eben’s account led me to discover the true genius of social media marketing!
I decided to do this with my own personal account; my followers list bumped up from 39 to 103 within 30 minutes!
I think the reason for the huge increase is for 2 main reasons:
First. Eben Pagan is doing a huge product launch right now. Anyone who is in-the-know has heard of it. There are really exciting things happening at this very moment with Eben’s new product that’s got everyone talking.
Second. The actual tweet – [Great psychological studies, insights and surprises. I love this stuff: http://bit.ly/curcUl.] in fact holds interest for a large range of my SEOPblog’s followers; from copywriters, to marketers, to business-owners and psychology enthusiasts, everyone is interested in new found research on psychological triggers explaining how our mind works and how we respond to external stimuli.
Smart social media marketing is much more than just following other Twitterers in the hopes of them following you in return. You have to tweet compelling information – information that everyone is interested in and information that is hot right now.
Lesson: stay in-the-know about your industry, follow people within that industry (including the movers and shakers), retweet interesting sources, and see how changing up your Twitter strategy can gain you a new following!
Cheers,
Anna @ Toronto
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